As we consider how other people around the world celebrate Christmas, give Sweden credit. They are the original G.O.A.T.

Or… they at least know how to build one.

Since 1966, a 42-foot tall Yule Goat has been built in the center of Gävle’s Castle Square for Advent. And what exactly is a “Yule Goat?”

It may be one of the oldest traditions around. The Yule Goat goes back to at least the 11th century, where there are mentions of a man-sized goat figure led by St. Nicholas, who had the power to control the devil.

In the 17th century, it was popular for young men to dress up as a goat and pull pranks on people while demanding gifts. But in the 19th century, the goat became a good guy who gave gifts. Instead of “Father Christmas,” men in Swedish families would dress up as the goat to give gifts to their family.

Although the man-goat is no more, the Yule Goat has replaced it today as a traditional Christmas ornament, created out of straw and red ribbons. As you can imagine, the larger representations of the Yule Goat are a target for pranksters who like to set things on fire.

Well, at least the bystanders are kept warm! But it just goes to show you that even a straw goat can bring Christmas cheer.

Traditions give our lives meaning. We like to celebrate them every year because they build good memories. At Money & Clarity, we value such memories. Part of what we can help our clients with is building a legacy for their family so cherished traditions can continue.

Why not give us a call today at 513-563-PLAN (7526) or book online for a no-obligation 15-minute conversation? We’ll talk to you about your own traditions and guide you toward the best financial options for your needs. Your wise investments will then provide plenty of security for you and yours throughout the years ahead.

Regards,
Nikki Earley, CFP®